This talk about what the UX team does and how it gathers information and data focused on combining human behavioral studies with data analytics to design better, more intuitive products. I explained the benefits of utilizing driver ride alongs, usability testing, Google Analytics, and more in order to transform and improve the user experience for drivers, back-office personnel, managers, and even customers.
This unique speaking session included a live demonstration showcasing the UX design process. After giving a brief overview of the role UX plays in the creation and end-product, we asked for audience participation and feedback in order to enhance and further develop an application, making it better, more intuitive, and more user-friendly, right in front of their eyes.
Designers too often begin work on new projects or design new features without fully understanding the implications that their decisions have on end users. In this session, I, along with my team, shared how we used field research to become embedded in the lives of our users and built radical empathy to guide the direction of their products. Since every moment of each excursion is recorded with film and audio, presenting findings becomes an immersive experience, and a great way to build consensus among stakeholders. We presented a case study of our field studies in this session.
You had submitted the title “Career Paths and Motivating Designers”. After talking with TIBCO, they thought it may be good to expand it slightly to call the session, “Solving Common Problems Faced by Designers” and have Omnitracs and TIBCO provide some examples of problems that designers face and how you both have solved them. Thoughts? If this is of interest, I will connect you with someone at TIBCO.
I helped the audience in this session learn the value of developing a UI style guide. A style guide not only benefits the design team, it also helps front-end developers speed up their workflow and creates consistency from an end-user’s point of view. People left my session with knowing how to increase productivity exponentially and dismiss any confusion when communicating across the teams in their companies.
This presentation gave our customers insight into how the UX design process is used and implemented at Omnitracs. I showed the audience how our team works directly with drivers and dispatchers to create relevant and impactful applications to meet growing needs.Link to description
To bring an innovation culture into your corporation, you will need to staff up, team up, and get your leadership ready to embrace change. Learn how to prep the foundation for successful shifts in culture and bring an innovation framework to your office that will drive results
Have you ever wanted an open forum to ask technologists important questions that only they can answer? This event gave audience members the opportunity to hear first-hand from experts how the development process works from beginning to end and ask questions. My role was to showcase the best way to identify new creatives to join a team.
I created and delivered a presentation that was meant to teach people how to properly mentor the creatives on their team and in their company. Speaking from experience, I was able to talk to leaders and creatives alike and show them how to help their employees map out career paths, what is needed to really move a creative team, teach them how to set an environment that will cultivate success, and create a toolkit that will help them implement these things once they get back to their offices.
Twice annually, Behance presents Portfolio Review Week, a week of live, community-organized events by and for creatives across the globe.
Portfolio Review events are hosted by companies, professional organizations, and individuals interested in connecting their creative community, and attended by creatives of all disciplines and experience levels looking for inspiration and actionable feedback on their work.
As a facilitator for this event, I helped to break the ice and set the tone for everyone involved. I also helped to match junior designers with seniors in their field to get the best results and benefits from their portfolio reviews.